Suds: March 4

I’m going to begin Friday in a rather obtuse and aggravating way: what is man and what is machine? The answer is best observed through the use of a bicycle, or by listening to Kraftwerk.

We are the future.

Formed in Germany in 1970, Kraftwerk sought to capture the human element in the midst of technological nonsense. Predecessors to the Notwist, Radiohead, Stereolab, and flanked by Can and, later, Neu! and no-wave darlings like Joy Division and Echo and the Bunnymen, Kraftwerk embodied the man-machine. They often performed using lifelike robots to set the mood and to show that in many ways, we are more similar to machines than we would like to admit.

What does this have to do with beer, you ask? Beer is also the product of the man-machine. Beer making is a heavily industrial process, characterized by stainless steel tanks, lots of steam, and bottling lines that hum and churn and eventually deliver beer. On another level, German beer, like Kraftwerk themselves, represents how machines can be used to deliver emotions. At times methodical and cold, the best German beers find a way to rise above their minimalist nature to please even the most discerning pallet.

Minimum. Maximum. Grab yourself a Krankshaft from Metropolitan Brewing in Chicago and let’s get to Suds.

-Notice a theme in Metro’s beer and labeling? It’s all about the industrial process, the minimum-maximum that drives the brewing process.

-From Traverse City, labels should all be required to be this good. I love devonian-era fish like creatures!

-Want to collaborate with the guys from Goose Island? Get in line.

-Minnesotans, get out there in support of Surly!

-More from MN: Summit’s Unchained.

-And a new Brau Brother’s label!

-Seriously, let’s give the guys at Midwest Beer a round of applause. 28 days, 28 different stouts. Wow. We here at MwBC admire you all, and the brave work you do.

-If you’re going to start a brewery, make sure to do it right.

-Finally, beer may have benefits besides being delicious. Not that anyone cares.

Love Suds? Want more? Become a Voyageur today by subscribing to the Midwest Beer Collective. Visit us on Twitter at MidwestBeer or e-mail us atmwbeercollective@gmail.com.

Advertisements

4 Comments

Filed under Suds

4 responses to “Suds: March 4

  1. laura

    Wow Anthony! That was obtuse. But a great comparison. Those bands were around in my hayday. Brought a little tear to my eye….

    • Anthony Cefali

      They are still alive and well! I just picked up some Kraftwerk on vinyl, so they’ve been on my mind.

  2. Thanks for the mention! The research is hard, but someone has to do it. We really enjoyed doing it! Next up, all non-Wisconsin beers!

    • Anthony Cefali

      We are all in debt to you. All non-Wisconsin beers? What region(s) are you sampling from? I don’t know how much I trust beers from outside the Midwest…just kidding, America is full of great beers!

Share your thoughts on beer! (Just don't be a jerk)

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s